Uniblow Outfits

The Uniblow Outfits consisted of two inflatable outfits made from double layer of rubber latex and shoe-pumps (adaptation of foot pumps used for mattresses), which people were invited to try on and walk around in order to inflate themselves. Displayed in a set-up resembling a fashion boutique, this work investigated strategies used in fashion and advertisement, namely desire and fantasy projections to see how they influence our understanding of the body, comfort and discomfort.